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Kurt HoughtonCreative Director

Building creativeSystems.Not just assets.

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Selected work

Systems built to be handed off.

TrailCaps: Branding with Purpose — Branding with purpose.
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TrailCaps

TrailCaps

Branding with purpose.

  • Branding
  • Creative Direction
  • Graphic Design
Motion Design Reel — Stories brought to life, frame by frame.
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Kurt Houghton

Motion Reel

Stories brought to life, frame by frame.

  • Motion Graphics
ON Semiconductor Rebrand: Leading a Brand Evolution — Leading a brand evolution.
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onsemi

onsemi Rebrand

Leading a brand evolution.

  • Branding
  • Creative Direction
  • Graphic Design
PetSmart's Central Bark: Powering Internal Comms — Powering internal comms.
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PetSmart

Central Bark

Powering internal comms.

  • Branding
  • Creative Direction
  • Graphic Design
Husqvarna “Elektron” Launch: Past Meets Future — Past meets future.
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Husqvarna

Husqvarna Elektron

Past meets future.

  • Branding
  • Creative Direction
  • Graphic Design
Arizona Cardinals: Video Support & Partnership — Gameday, cut for the broadcast and the feed.
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Arizona Cardinals

Arizona Cardinals

Gameday, cut for the broadcast and the feed.

  • Motion Graphics
  • Video
Stryker Sales Meeting: Immersive Theme Launch Video — Immersive theme launch video.
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Stryker

Stryker Theme Reveal

Immersive theme launch video.

  • Creative Direction
  • Motion Graphics
  • Video
PetSmart’s CSR Report: Crafting a Story of Impact — Crafting a story of impact.
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PetSmart

PetSmart CSR

Crafting a story of impact.

  • Creative Direction
  • Graphic Design
  • Illustration
Converge Brand Build: Creating Collective Clarity — Creating collective clarity.
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Converge

Converge

Creating collective clarity.

  • Branding
  • Creative Direction
  • Motion Graphics

Clients include

  • onsemi
  • PetSmart
  • Stryker
  • Husqvarna
  • Arizona Cardinals
  • Converge
  • Mercedes-EQ

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I'm taking on freelance and contract creative direction — brand systems, launch films, and the workflows that let a small team ship like a big one.

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